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Table of Contents
Case Study
Study of Retailer’s Perception Regarding Amul Ice Cream | |
Rahul Kumar | 9-14 |
Studying the Channel Relationship of Amul Ice Cream vis-à-vis its Competitors | |
Rahul Kumar | 21-31 |
Research Articles
Importance of Small Scale Industries for the Development of Marginalized Sector in Purba Medinipore, West Bengal | |
Arunabha Bhaumik | 1-2 |
Review Articles
Designing of Product and Sales Review System | |
Akanksha Mittal, Rajan Kumar Sharma | 3-8 |
Review of Current State of Electronic Business in Indian Market | |
Shreya Joshi | 15-20 |
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