Vol. 4 No. 1 (2017)

Published: 2017-05-11

Case Study

Study of Retailer’s Perception Regarding Amul Ice Cream

Rahul Kumar

9-14
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Studying the Channel Relationship of Amul Ice Cream vis-à-vis its Competitors

Rahul Kumar

21-31
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Research Articles

Importance of Small Scale Industries for the Development of Marginalized Sector in Purba Medinipore, West Bengal

Arunabha Bhaumik

1-2
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Review Articles

Designing of Product and Sales Review System

Akanksha Mittal, Rajan Kumar Sharma

3-8
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Review of Current State of Electronic Business in Indian Market

Shreya Joshi

15-20
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